At this stage every business knows that they need to have a social media presence, but simply opening up accounts on all the major platforms is not going to result in instant success. In order to reap the benefits of social media for marketing it has to done the right way. Here are 5 things all business owners should know ...
With the rise of internet connectivity, social media and smart devices, internet marketing is now one of the primary elements of a successful business marketing strategy. Whether you’re targeting a global audience or simply people within your local community, using the web is an efficient and cost effective platform to do so. Of course in 2015 most business owners will ...
Whether your website is a venture itself, or an outgrowth of a traditional bricks and mortar business, internet marketing is a key factor in your success in 2015. Simply buying a domain name and putting up a few pages is not going to cut it. People need to know you exist and learn to trust your online brand. While there ...
Although the fundamentals of an optimized website with quality content will always be important, internet marketing methods change frequently. That’s why if you’re a small or medium business owner it is important to turn to the experts who are on top of the latest trends. Using outdated techniques will not only bring poor results and waste your time, but in ...
At this stage in the game the majority of businesses and website owners know that search engine optimization is a fundamental part of building an online presence. However that doesn’t always mean they get it right. Not only are search giants like Google constantly changing their algorithms, but many SEO techniques that have been around Read more...
Every business needs to allocate a budget for advertising, no matter how small its operations. If people don’t know about it, how will it ever be successful? However throwing all of your budget at the first form of advertising that comes along is a quick way to waste money. A successful advertising campaign is one that is able to make ...
The core of any website and online business is good content. You have to have pages that people genuinely want to view and that search engines see as high quality. There are no tricks, you can’t fool people in to thinking you have good content. If they don’t like it they won’t come. If you fall at this first hurdle ...
Although the fundamentals of an optimized website with quality content will always be important, internet marketing methods change frequently. That’s why if you’re a small or medium business owner it is important to turn to the experts who are on top of the latest trends. Using outdated techniques will not only bring poor results and Read more...
