Amy O’leary, Editorial Director of Upworthy once said “We are in a street fight for human attention”.This pithy line says a lot, because in today’s marketing context it’s hard to get the attention and content become more prominent and powerful in gaining the interest of our target audience. Today, customers have many options to ignore irrelevant and disturbing information and ...

Amy O’leary, Editorial Director of Upworthy once said “We are in a street fight for human attention”.This pithy line says a lot, because in today’s marketing context it’s hard to get the attention and content become more prominent and powerful in gaining the interest of our target audience. Today, customers have many options to ignore irrelevant and disturbing information and ...

Communication and engagement is vital and important when keeping customers satisfied. Especially, when it comes to the loyal customers their satisfaction is an essential element to drive a successful business. We all know that retaining customers is less expensive than acquiring new ones. To keep their loyalty, marketers must implement unique strategies to satisfy them. Today morning I saw this ...

Communication and engagement is vital and important when keeping customers satisfied. Especially, when it comes to the loyal customers their satisfaction is an essential element to drive a successful business. We all know that retaining customers is less expensive than acquiring new ones. To keep their loyalty, marketers must implement unique strategies to satisfy them. Today morning I saw this ...

Hello world, it has been a while since I wrote in my blog, Tic Toc Marketing Portal - Inspiring Marketers in the Modern Marketing Arena. So today I want to share something about I have experienced in my conference works. Today, Sri lanka has known as a number one tourist destination in the world. So, are we ready to promote ...

Hello world, it has been a while since I wrote in my blog, Tic Toc Marketing Portal - Inspiring Marketers in the Modern Marketing Arena. So today I want to share something about I have experienced in my conference works. Today, Sri lanka has known as a number one tourist destination in the world. So, are we ready to promote ...

This topic came to mind in few times back when I was researching about the keywords for the ICOM 2013. So I started to think about this LONG vs SHORT conflict. Keywords are the main and most necessary thing in the Search Engine Optimization. Without selecting right and relevant keywords, your entire SEO process will be a waste. So ...

This topic came to mind in few times back when I was researching about the keywords for the ICOM 2013. So I started to think about this LONG vs SHORT conflict. Keywords are the main and most necessary thing in the Search Engine Optimization. Without selecting right and relevant keywords, your entire SEO process will be a waste. So ...

PPC- Pay per click Advertising is most effective way to reach target audience nowadays. In earlier blog posts, I have been described you about how Search engine (Google) and Facebook use PPC in advertising. Did you ever thought about the difference between Traditional Search Engine PPC (Google Advertising) and Facebook PPC..?In terms of Keywords using in both Google and Facebook, ...

PPC- Pay per click Advertising is most effective way to reach target audience nowadays. In earlier blog posts, I have been described you about how Search engine (Google) and Facebook use PPC in advertising. Did you ever thought about the difference between Traditional Search Engine PPC (Google Advertising) and Facebook PPC..?In terms of Keywords using in both Google and Facebook, ...

Marketers who are practicing Digital Marketing should have to highly consider about Content Marketing. Even though content marketing hundreds of years old, its importance remains consistently in most of the marketing campaigns. In this blog post basically I wanted to explain little bit about content marketing and how we can integrate content marketing with our digital Marketing campaigns.What is Content ...

Marketers who are practicing Digital Marketing should have to highly consider about Content Marketing. Even though content marketing hundreds of years old, its importance remains consistently in most of the marketing campaigns. In this blog post basically I wanted to explain little bit about content marketing and how we can integrate content marketing with our digital Marketing campaigns.What is Content ...

As Marketers we are highly concerned about niche segments in our target audience. For digital marketers there are plenty of ways to target niche markets through various online marketing campaigns. In this blog post I selected Facebook Advert campaign and going to explain you how the things done in Facebook Adverts to target niche market.Why we should advertise on Facebook...?? ...

As Marketers we are highly concerned about niche segments in our target audience. For digital marketers there are plenty of ways to target niche markets through various online marketing campaigns. In this blog post I selected Facebook Advert campaign and going to explain you how the things done in Facebook Adverts to target niche market.Why we should advertise on Facebook...?? ...

In my previous blog post I have given you a brief description about the search engine optimization in Google. There is another important part in online advertising. That is called as a paid advertisement. In this blog post I’m going to give you a brief description about how is the paid advertisement work in Google. We use methods like Pay ...

In my previous blog post I have given you a brief description about the search engine optimization in Google. There is another important part in online advertising. That is called as a paid advertisement. In this blog post I’m going to give you a brief description about how is the paid advertisement work in Google. We use methods like Pay ...

Today, I’m going to give you a quick look about a hot topic in the Digital Marketing. Nowadays people are using search engines when finding any kind of product/service or web site through internet. There are billions of web sites for one particular product/service. So how is that product, going to be the popular and first in the search. In ...

Today, I’m going to give you a quick look about a hot topic in the Digital Marketing. Nowadays people are using search engines when finding any kind of product/service or web site through internet. There are billions of web sites for one particular product/service. So how is that product, going to be the popular and first in the search. In ...

Hello everyone, Web usability is about designing and structuring the web site so site visitors complete company’s goals for them quickly and efficiently. Usable web site can reap huge benefits to the web site and to the company. For check the web usability, I selected the official web site of the Cinnamon Hotels & Resorts.Cinnamon Hotels & Resorts are one ...

Hello everyone, Web usability is about designing and structuring the web site so site visitors complete company’s goals for them quickly and efficiently. Usable web site can reap huge benefits to the web site and to the company. For check the web usability, I selected the official web site of the Cinnamon Hotels & Resorts.Cinnamon Hotels & Resorts are one ...