Thursday 6 October 2011

Steven Paul Jobs - Creative Genuis

I am saddened by the death of Steve Jobs.

I remember my first brush with Apple. 11 years old and my school library’s computer was a mac. I was soooo confused by this technology. It wasn’t anything I was used to. And I remember not using the computer again.
As I got older, I didn’t hear much about macs and Apple and Microsoft continued with their domination of the my IT world.
It wasn’t until I got older and bought my first iPod that Apple entered my life again. Music has always been important to me and the fact that I had this device (with what would go on to become trademark white earphones) that allowed me to arrange my music, buy music so readily – well what more could I ask for?

And then the I purchased the iPhone and I haven’t looked back since. Our house is an Apple house. Maybe I bought into the consumerism of it all but I'm not ashamed.

Steve Jobs created a company but more importantly created a brand. Smart phones, computers and technology in general – all considered “cool” because of one brand. Gone are the days when geeks and technology went hand in hand.

In his own words
"Your time is limited, so don't waste it living someone else's life. Don't be trapped by dogma - which is living with the results of other people's thinking. Don't let the noise of others' opinions drown out your own inner voice."

A cruel and tragic loss to the world. A true visionary who I truly believe wanted the best for his consumers.

The
Apple website could not have put it any better.

RIP Steve Jobs - February 24, 1955 – October 5, 2011.

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